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Salinas
April 6, 2026

Braga Fresh’s Pereira selected as Ag Woman of the Year

Pereira ag woman award
SOLEDAD — Colby Pereira, chief operating officer of Braga Fresh in Soledad, has received the Grower-Shipper Foundation’s 2024 Agricultural Woman of the Year award. The award honors unique leadership qualities held by women working within the agricultural industry in Monterey, Santa Cruz and San Benito...

Rural California leaders meet in Monterey County

RCRC
MONTEREY COUNTY — Rural County Representatives of California (RCRC) Board Chair and Monterey County Supervisor Chris Lopez hosted the May 2024 RCRC Board of Directors meeting in Monterey County. The two-day event featured the RCRC Board of Directors meeting at the Monterey County Government Building...

Nutrition incentive program launches in Greenfield, King City

Double Up Food Bucks
GREENFIELD — Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County. Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal Street...

Monterey County agriculture pumps more than $11B into local economy, study finds

Agricultural workers harvest greens
MONTEREY COUNTY — Monterey County agriculture pumped more than $11 billion into the local economy in 2023 and supported 81,315 jobs, according to a new economic report. Assistant Agricultural Commissioner Rich Ordonez released the latest comprehensive analysis of the county’s largest industry on Nov. 18,...

Artichoke Festival closes its doors after 65 years

CASTROVILLE — The beloved Artichoke Festival, a cherished tradition in Monterey County for more than six decades, will not return this year. The festival’s board of directors announced its official closure after 65 years of celebrating the region’s rich agricultural heritage, artichoke royalty and community...

Wine festival features four days of activities

Ranked 11th by last year’s U.S. food and wine festival calendar critics, the 2017 Paso Robles Wine Festival is scheduled for May 18-21.

Scheid Family Wines toasts 50th year in Monterey County

GREENFIELD — Scheid Family Wines is celebrating its 50th anniversary with special events throughout the year in its tasting rooms located in Carmel-by-the-Sea and at its estate winery just off Highway 101 between Greenfield and King City. Based in Monterey County, the family-owned and operated...

Western Growers earns second $30K AgTech Innovation Grant

In a joint effort to accelerate the development of agricultural technologies, Wells Fargo has awarded Western Growers a $30,000 grant for the second year in a row.

Braga Fresh creates three new positions for growth

SOLEDAD — Braga Fresh, home of Josie’s Organics, created three new positions to support multiple company departments and business growth. Brenna Flynn is the new director of food safety and quality assurance, reporting to Richard Warsaw, vice president food safety and quality assurance. Flynn joins Braga...

Monterey County’s crop values increase in 2021

MONTEREY COUNTY — Monterey County agriculture’s gross production value bounced back by 4.8% in 2021 to just over $4.1 billion, despite the ongoing Covid-19 pandemic that also resulted in supply chain shortages. This increase represents a $190 million rise from 2020, when the gross production...

Local News

traffic safety roadwork signs and light

Highway 101 paving project to begin south of Greenfield, lane closures...

GREENFIELD — A paving project on Highway 101, from the Jolon Road undercrossing near King City to just north of Lagomarsino Avenue near Greenfield, is...