Focus on Agriculture

SALINAS VALLEY — Ever since a young child, Rose Escobar dreamed of becoming a Rodeo Queen — a best-in-class combination of horsemanship and athletic abilities paired with personal skills of public speaking and knowledge of the heritage of agriculture. That dream came true this year...

GREENFIELD — Lavender Creek, a lavender farm and wellness brand, has teamed up with Scheid Vineyards to offer lavender gifts at the winery’s award-winning tasting rooms, including in Greenfield. The co-founders, Ryan and Myriah Hopkins, launched a catalog of soothing lavender bath and beauty products...

MONTEREY COUNTY — Monterey County agriculture’s gross production value bounced back by 4.8% in 2021 to just over $4.1 billion, despite the ongoing Covid-19 pandemic that also resulted in supply chain shortages. This increase represents a $190 million rise from 2020, when the gross production...

GONZALES — Papé Material Handling opened its new Gonzales location with a celebration earlier this month, allowing the public to tour the facility, get acquainted with the team and see an electric truck. An estimated 100 community members showed up to the Aug. 4 grand...

SALINAS VALLEY — The 78th annual Salinas Valley Fair returned after two years of Covid-19 pandemic closures with crowds packing the fairgrounds in King City, living up to the theme of “Back in the Saddle.”  While total attendance numbers weren’t available yet, the four days...

UPDATE — Nov. 7, 2025: Full November SNAP/CalFresh benefits have begun posting to the EBT cards of Monterey County residents, according to the County of Monterey Department of Social Services on Friday. “The California Department of Social Services (CDSS) is telling us that California has initiated...

WASHINGTON — The Supreme Court ruled on Wednesday that a California regulation allowing union organizers to recruit agricultural workers at their workplaces violated the constitutional rights of their employers. The vote was 6-3, with the court’s three liberal members in dissent. Chief Justice John Roberts, writing...

SOLEDAD — CRU Winery’s Sierra Madre Vineyard Pinot Noir has won Best Pinot Noir of Show at the 2022 Toast of the Coast Wine Competition. Planted in 1971, the Sierra Madre Vineyard is located in Santa Maria Valley and is known for producing high quality...

A sold-out South County Ag Tour, presented by Monterey County Agricultural and Rural Life Museum, allowed participants to visit a few agricultural businesses in the area last Saturday.