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Salinas
April 12, 2026

Benefit Fitness in Soledad kicks off 20th year with fundraiser for SCAR

Soledad Benefit Fitness
SOLEDAD — Benefit Fitness celebrated the kick-off of its 20th year of business on June 28, featuring a fundraiser for South County Animal Rescue (SCAR) that was held in the back parking lot of the gym’s location on Alder Street in Soledad. Gym owner April...

Reel Rock Brewery nixes project inside Soledad movie theater

Premiere Cinemas
SOLEDAD — Once upon a time there was a lot of buzz going around Soledad with the anticipated opening of Reel Rock Brewery in 2025. But, according to co-owner Mike Carrillo, the project went flat just a couple of months after breaking ground last June...

See Monterey unveils latest Business Plan to drive tourism in Monterey CountyĀ 

Cannery Row in Monterey
MONTEREY COUNTY — See Monterey released its FY2025-26 Business Plan with the objective of maximizing economic impact for the community while ensuring lasting benefit, all guided by the Monterey County Tourism 2030 (MCT 2030) long-term strategic roadmap. The plan for the year includes expanding the...

Taqueria Pacheco in Soledad remains a community favorite after 15 years

Taqueria Pacheco
The one thing about living in South Monterey County is the joy of discovering hidden gems throughout the tri cities in Soledad, Gonzales and Greenfield. One of those hole-in-the-wall spots is Taqueria Pacheco, a tiny Mexican restaurant nestled inside La Placita Mercado at 325...

Gonzales unveils first digital billboard on Highway 101

Gonzales billboard
GONZALES — City of Gonzales celebrated the installation of its first digital billboard along Highway 101 with a ribbon-cutting ceremony Feb. 26. The high-resolution display, operated by Legacy Signs, is positioned on a single monopole to reach both northbound and southbound traffic. It is designed...

Tractor Supply opens first Monterey County location in Soledad

Soledad Tractor Supply grand opening
SOLEDAD — Monterey County’s first Tractor Supply store recently celebrated its grand opening at 447 Nestles Road in Soledad. The new retail location officially opened its doors on Sept. 20 with a well-attended ribbon-cutting ceremony, following a soft opening on Sept. 13. ā€œWe are proud to...

Taylor Farms takes 16.3% stake in Pacific Valley Bank

Pacific Valley Bank
SALINAS VALLEY — Pacific Valley Bank has announced that Taylor Fresh Foods, parent company of the Taylor Farms operating companies, has acquired a 16.3% ownership stake in the bank. The investment represents a significant minority position by a locally based, family-owned company with long-standing operations...

Wingstop celebrates grand opening in Soledad with ribbon-cutting ceremony

Wingstop grand opening in Soledad
SOLEDAD — Wingstop was formally introduced to the community of Soledad last week with a ribbon-cutting ceremony in front of the new fast-food restaurant at 2135 H Dela Rosa St. Bill Shaw, developer of the Soledad Mission Center in Soledad, snipped a large green traditional...

Local News

Sykes Hot Springs

Monterey County Sheriff’s Office investigating suspicious death in Ventana Wilderness

MONTEREY COUNTY — Monterey County Sheriff’s Office is investigating a suspicious death in the Sykes Hot Springs area of the Ventana Wilderness in the...