GREENFIELD — Scheid Family Wines has successfully obtained the Bee Friendly Farming Certification for its estate White Flower Vineyard, a prestigious designation that underscores the Greenfield winery’s commitment to sustainability and environmental stewardship.
This certification, awarded by Pollinator Partnership, recognizes Scheid’s efforts to promote bee health and biodiversity in its estate vineyards.
“At Scheid Family Wines, sustainability has always been at the heart of our winemaking philosophy,” stated Scheid, a family-owned and operated wine company for over 50 years based in Monterey County. “Our dedication to eco-friendly farming practices ensures that our vineyards not only produce exceptional wines but also contribute to the health of local ecosystems.”
The Bee Friendly Farming Certification further affirms Scheid’s commitment to fostering pollinator habitats, reducing pesticide usage and implementing cover crops that support vital bee populations. This milestone also shines a light on the company’s Grandeur brand, a collection of organic wines inspired by bees that epitomize the harmony between nature and winemaking.
“When the White Flower Vineyard was originally planted, we discovered a native bee colony living in an old Blue Oak tree,” explained Scheid. “The decision was made to leave the bees untouched and build the vineyard around the tree, name the Grandeur brand after the majesty of the beautiful vineyard, and place a bee prominently on the front label.”
With each bottle of Grandeur, consumers can trust that they are supporting biodiversity and sustainable agriculture practices that benefit the planet.
“Achieving the Bee Friendly Farming Certification is another step in our sustainability journey,” said Heidi Scheid, executive vice president of Scheid Family Wines. “Pollinators play a crucial role in the health of our environment and, even though they may not be as visible as our 400-foot tall wind turbine, they are very important to our ecosystem. Our Grandeur wines, which show each ingredient clearly listed on the label, are our way of honoring our native bee colony.”
Scheid Family Wines invites wine lovers, sustainability advocates and industry partners to celebrate this achievement with them.
“Through our commitment to eco-conscious practices and our passion for crafting exceptional wines, we continue to set a standard for responsible winemaking,” stated the company.
Visit scheidfamilywines.com for more information about its sustainability initiatives.
